How to work on your keywords?

How to work on your keywords?

When you start creating or recreating your website, the first thing that comes to your mind is the keywords that you need to include as part of the content strategy. Your sales team is unhappy that you are not able to generate online leads. All because, the moment you...
Different Types of SEO

Different Types of SEO

While you work towards bringing your website on to the top on a search page, here are the things that you should be doing to score well on your SEO (Search Engine Optimization) To make it easier for you to understand the various aspects of SEO: On page SEO Off-site...
Debugging Strange SEO Problems

Debugging Strange SEO Problems

  Occasionally, a problem will land on your desk that’s a little out of the ordinary. Something where you don’t have an easy answer. You go to your brain and your brain returns nothing. This is where SEO pops in, and it is one of the most important tools...
Making Amazing Marketing Reports

Making Amazing Marketing Reports

Who is this data for? This context will inform many of our decisions. We care about our audience because they all know and care about very different things. A C-level executive doesn’t care about keyword cannibalization but probably does care about the overall...